What is the difference between traditional SEO and GEO optimization?
Traditional SEO focuses on optimizing web pages to rank high on conventional search engine results pages (SERPs) using keywords and backlinks. **GEO optimization** (Generative Engine Optimization) focuses on optimizing content so that it is understood, trusted, and cited by AI models (like ChatGPT or Google AI Overviews) when they generate conversational answers.
Core answer
Answer
Traditional SEO focuses on optimizing web pages to rank high on conventional search engine results pages (SERPs) using keywords and backlinks. **GEO optimization** (Generative Engine Optimization) focuses on optimizing content so that it is understood, trusted, and cited by AI models (like ChatGPT or Google AI Overviews) when they generate conversational answers.
Keep exploring