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Q3: What metrics should enterprises use to track GEO success?

Unlike traditional SEO, which relies heavily on SERP rankings and CTR, GEO success is measured by **AI Share of Voice (SOV)**, brand mention frequency in AI-generated answers, sentiment accuracy, and the concrete conversion rates stemming from these high-intent AI recommendations.

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Unlike traditional SEO, which relies heavily on SERP rankings and CTR, GEO success is measured by **AI Share of Voice (SOV)**, brand mention frequency in AI-generated answers, sentiment accuracy, and the concrete conversion rates stemming from these high-intent AI recommendations.

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