GLOSSARY
Structured Data
IN ONE SENTENCE
Structured data annotates a page's meaning in machine-readable form, most commonly schema.org JSON-LD.
Structured data annotates a page's meaning in machine-readable form, most commonly schema.org JSON-LD.
01
In detail
Google's guidance lists it as unnecessary for AI search, though it still earns rich results in conventional search. The reasonable position is that it is a floor. As for being a lever, it is not: have it, but do not expect it to create separation. ⚠️ The prerequisite is that it appears in server-rendered HTML.
Updated 2026-08-06